Editec

Introduction
Paris based Editec present in over 80 countries are one of the worlds largest suppliers of lottery know how and technology as well as operating many betting centres and lotteries themselves.

Project brief
M Worldwide were appointed to strategically develop the brand hierarchy and develop a creative golden thread to bring it to life across a wide number of areas.
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Key Facts

Lottery and gaming brand present in over 80 countries
M Worldwide were appointed to strategically develop the brand hierarchy
M Worldwide continue to work with Editec on a global rollout

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