Raiffeisen
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Following previous experience working with banks M Worldwide were commissioned to redesign the Raiffeisen retail branch concept across 17 central and eastern European countries.
The project required a researched approach and included four retail concepts which would be implemented depending on the region and branch size, in-store customer communications, customer environments, training and guidelines materials, POS and merchandising.
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Key Facts
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Raiffeisen Bank is one of Europes biggest banks
With a branch network spanning 17 central and eastern European countries M Worlwide were required to develop a flexible branch concept
M Worldwide designed four retail concepts with guidelines and implementation strategy which considered size, location, services and market |
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тематические исследования